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Samsung won’t advertise the Galaxy Note 7 on TV until sales resume

Galaxy Note 7 Recall TV Commercials

Samsung’s unprecedented Galaxy Note 7 recall is a nightmare for the company, and its effects will not disappear anytime soon. More and more reports detail instances where the brand new phablet exploded either during regular use or while charging. And with each Galaxy Note 7 going off, the company is losing more money.

The company recently urged US buyers to bring in their faulty units at once and announced that the first replacements units would be available in Australia starting next week. On top of that, Samsung has decided to stop promoting the Galaxy Note 7 on TV, at least in Korea, until sales resume.

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According to Reuters, a person familiar with the matter said that Galaxy Note 7 commercials would run on TV until the end of their contracts, which should happen sometime this week. The person did not say when sales will resume in the country, and Samsung is yet to announce when sales will begin in the other markets where the phone was launched, or supposed to start selling.

Korea was the first market where Samsung halted sales following the numerous reports of Galaxy Note 7 explosions. Soon after that, Samsung initiated the worldwide recall of the product. At the time of its recall announcement, Samsung said that 35 incidents were investigated. Since sales began in August, some 70 units exploded in the US alone.

Meanwhile, Samsung announced that it’s finally working with the US Consumer Product Safety Commission to handle the recall. Reports emerged online suggesting that Samsung might even deactivate Galaxy Note 7 units that aren’t returned to stores, but Samsung refuted that rumor.

Chris Smith has been covering consumer electronics ever since the iPhone revolutionized the industry in 2008. When he’s not writing about the most recent tech news for BGR, he closely follows the events in Marvel’s Cinematic Universe and other blockbuster franchises. Outside of work, you’ll catch him streaming almost every new movie and TV show release as soon as it's available.