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Bing

Microsoft CEO Candidate Elop Bing Xbox

Elop reportedly on board with killing Bing, Xbox as next Microsoft CEO

November 8th, 2013

Members of Microsoft’s Bing team should get their résumés updated if Stephen Elop becomes the company’s new CEO. Unnamed sources tell Bloomberg that if Elop replaces Steve Ballmer as Microsoft’s chief executive, he will consider killing off money-losing operations such as its Bing search engine and its Xbox video game console. Elop would also try to …

Microsoft Turnaround Advice Ditch Bing Xbox

Another one-time Microsoft insider urges company to ditch Bing, Xbox

November 6th, 2013

Microsoft cofounder Paul Allen isn’t the only longtime Microsoft associate who wants the company to dump Bing and the Xbox. Barron’s has flagged some more interesting details of a research note published Wednesday by Normura analyst Rick Sherlund, whom The New York Times once described as Goldman Sachs’ “point person” for its dealings with Microsoft …

Microsoft Cofounder Allen Bing Xbox

Microsoft cofounder Paul Allen may be pushing firm to ditch Bing, Xbox

November 4th, 2013

As we’ve observed recently, Microsoft has really become a tale of two companies: An unstoppable juggernaut in the enterprise cloud and software market and a comparative 90-pound weakling in a consumer electronics market dominated by Apple and Samsung. Now it seems that the top investment advisor of Microsoft cofounder Paul Allen has started pushing Microsoft …

Microsoft Bing Advertising Claims Criticism

Study suggests Microsoft’s ‘Bing-it-on’ claims are false [updated]

October 2nd, 2013

Surprise! It turns out that people who take Microsoft’s “Bing it on” challenge don’t actually prefer Bing to Google by a rate of 2-to-1. Yale Law School professor Ian Ayres, writing over at Freakonomics, says that he and his students recently conducted their own third-party studies using Microsoft’s own “Bing it on” website to determine …

Microsoft Bing Future Plans

Microsoft reportedly still refuses to give up on Bing

September 3rd, 2013

There have been few bigger money pits for Microsoft over the last several years than its attempts to compete with Google in the online search realm through Bing. Although Bing’s search market share has slowly been eating away at the market shares of smaller search engines, it still hasn’t put a dent in Google’s dominant …

Microsoft Surface RT School Giveaway

Microsoft tries to get school kids hooked on Bing with free Surface RTs

August 21st, 2013

Microsoft has come up with a clever way to get rid of some of the millions of excess Surface RTs it has in its warehouses: It’s giving them away to schools who agree to use a safe, ad-free version of Bing as their primary search engine. As AllThingsD notes, Microsoft is telling schools that sign …

Google Bing Market Share

Bing’s gains still haven’t put a dent in Google

August 20th, 2013

The good news for Microsoft: Bing’s market share has grown by two whole percentage points over the past 10 months. The bad news: It’s been taking away users from the smaller search engines and not from Google. The latest numbers from comScore show that Bing had a market share of around 18% of all searches …

Microsoft Online Services Division Losses

Microsoft has lost $11 billion trying to compete with Google

July 9th, 2013

We’ve known for a while that Microsoft hasn’t been very successful in its attempt to make a Bing a legitimate rival to Google but it seems the company’s willingness to lose money while propping up its online services is even deeper than we’d imagined. Business Insider’s Jay Yarow reports that Microsoft’s Online Services Division, which incorporates Bing, …

Google Bing User Survey

Bing’s brand problem: People prefer Google regardless of search results

May 8th, 2013

Here’s some disconcerting news for Microsoft: It may not matter how good Bing really is because most consumers will always assume it’s not as good as Google. Search Engine Land reports that a new study conducted by SurveyMonkey has found that most consumers will prefer any search results that have the Google label on top …

Bing Google Malicious Websites

Bing found to retrieve five times as many malicious websites as Google

April 12th, 2013

It seems that taking the Bing Challenge could make your computer more vulnerable to malware. PCMag reports that a new study from German independent testing lab AV-Test has found that searches conducted with Microsoft’s (MSFT) Bing search engine retrieve five times as many malicious websites as searches conducted with Google. After studying around 10 million search results …