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AT&T’s Nokia Ace to receive $100 million marketing push

January 4th, 2012

Microsoft, Nokia and carrier partners are planning a $100 million marketing push for the Nokia Ace (also known as the Lumia 900) when it launches in the United States. While the Ace isn’t yet official, it has been rumored that AT&T will unveil the device during the Consumer Electronics Show in Las Vegas next week. …

The tablet Apple tried to stop

December 15th, 2011

For all the trouble Apple’s aggressive litigation strategy has caused Samsung, the South Korea-based electronics giant has finally found a way to make the pricey patent war work to its advantage. Samsung’s devices are gaining huge exposure as a result of Apple’s ongoing lawsuits, positioning Samsung’s Galaxy range of Android tablets and smartphones as the …

Apple may be tweaking policies in effort to attract advertisers to iAd

December 14th, 2011

Apple may be implementing a number of changes to its iAd mobile advertising platform in an effort to attract more advertisers and to compete more aggressively against Google’s advertising solutions. The Cupertino-based company originally required that advertisers spend a minimum of $1 million on its iAd platform but then halved that figure to $500,000. Now, The …

China Telecom readying $235M iPhone 5 ad blitz; pre-orders start end of September

September 14th, 2011

China’s No. 3 wireless carrier is readying a massive marketing and advertising blitz as it prepares to begin taking iPhone 5 pre-orders at the end of this month, a report claims. Chinese-language daily newspaper Southern Metropolis Daily on Wednesday reported that China Telecom has already begun training staff in preparation for the launch of Apple’s fifth-generation …

Microsoft's Windows Phone GM quits to launch own company

August 8th, 2011

Microsoft’s General Manager of the Windows Phone Developer Experience on Monday announced that he is leaving Microsoft to launch a start up. Kindel did not share the details of his new endeavor, and his public profile on networking site LinkedIn lists him as Founder and CTO of <redacted> at A super secret stealth startup. “[The …

Hulu mulls ad-free option in addition to standard, Plus plans

August 1st, 2011

Hulu has confirmed that it is considering a third subscription option that would allow users to stream ad-free TV shows and movies for a higher monthly fee. “We’re currently an ad supported service but are looking into the option of a higher priced ad-free option,” a Hulu representative stated from an official Twitter account. Hulu …

Google reports Q2 earnings; stock soars as revenue, EPS crushes the Street

July 14th, 2011

Shares of Google stock jumped more than 10% in after-hours trading following the Internet giant’s second-quarter earnings report. “We had a great quarter, with revenue up 32% year on year for a record breaking over $9 billion of revenue,” said Google CEO Larry Page in a statement. “I’m super excited about the amazing response to …