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Sprint Stirs the Pot with $100 “Simply Everything” Unlimited Plan

Starting tomorrow, Sprint will make their new “Simply Everything” plan available and snag the unlimited crown amongst the major carriers here in the US. Sprint has been toying with unlimited plans in various limited markets for a while now, but Simply Unlimited is significantly more inclusive compared to their trial plans. Their nationally-available plan is in fact far and away the best deal from the big four; the competition doesn’t even come close. It’s a damn good thing too. Sprint needs all the appeal it can get as it continues to hemorrhage subscribers after reporting a record loss of $29.5 billion in Q4 of 2007. So let’s take a look at what $100 gets you: Unlimited voice. Unlimited SMS / MMS. Unlimited push to talk. Unlimited email (BIS and Active Sync / Direct Push included). Unlimited web. Unlimited TV. Unlimited navigation. Unlimited Sprint Music. Woh. There’s also a $5 discount for each subsequent line added in a family plan ($5 off the second line, $10 off the third, etc). We can’t see any other major carrier coming close to matching Sprint’s offer, but then no other carrier has the dire need that Sprint does. If you’re lucky enough to live in an area with good Sprint coverage, Simply Everything is most definitely worth considering.

[Thanks Tim]

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Zach Epstein

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content.

Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment. His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.