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Sony, Samsung reportedly slashing $1,000 off 4K TV prices

Published Aug 27th, 2013 8:00PM EDT
Sony Samsung 4K TV Price Cut

4K TV sets are about to get somewhat more affordable. Unnamed sources tell TWICE that both Sony and Samsung are cutting prices on their 55-inch Ultra HD television sets by $1,000 while cutting prices on their 65-inch Ultra HD television sets by $1,500. The 4K TV sets in question still cost between $4,000 and $6,000, of course, so they’ll still be pricey items for many people. All the same, TWICE notes that the coming price cuts along with LG’s plans to release cheaper 4K TVs with fewer features could help make the television sets more of a regular feature in many households.

Prior to joining BGR as News Editor, Brad Reed spent five years covering the wireless industry for Network World. His first smartphone was a BlackBerry but he has since become a loyal Android user.