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40% of accounts on Facebook, Twitter and other social networks are spam

Social networks like Facebook and Twitter are become focal points of our digital lives, and just as they did with email and other popular digital technologies, spammers are looking to capitalize. According to Mark Risher, chief executive officer of anti-spam software company Impermium, spammers are responsible for creating as much as 40% of the accounts on popular social media sites like Facebook and Twitter. “Social spam can be a lot more effective than e-mail spam,” Risher told Bloomberg Businessweek in a recent interview. “The bad guys are taking to this with great abandon.” Roughly 8% of messages sent on social networks are spam according to Risher, and that figure has doubled in the past six months, the spam expert estimates. Businessweek notes that companies like Twitter and Facebook are beginning to increase their efforts to quell spam, having recently sued several perpetrators and increased their respective investments in anti-spam personnel and resources.

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Zach Epstein

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content.

Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment. His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.