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‘Ringly’ will try to make connected jewelry the next big thing in wearables

Published Jun 10th, 2014 8:45PM EDT
Ringly Price and Release Date

Ringly is a new smart wearable device specifically conceived to deal with the complexity of one of the most important accessories for women: The purse. Ringly wants to fix a problem that many women face: Missing important calls and text messages because the phone is buried in the purse.

Ringly is a new piece of jewelry that will deliver notifications via Bluetooth LE from a smartphone that has the Ringly app installed. The device will notify the wearer when they’re getting calls, texts, emails and other notifications from various apps, and it will even alert the user in case the phone is left behind. The user can assign different vibration and lighting patterns to various notifications.

Ringly isn’t just a smart device though, as the company says the ring is crafted with 18K gold plating and semi-precious stones. The Ringly ring will be available in various colors including black onyx, rainbow moonstone, pink sapphire, and emerald options.

Also important for a smart wearable device is battery life, and the company says Ringly can run for about three days on a full charge. To recharge it, users will simply have to put it back in the box.

The company is currently raising money for Ringly on its website, selling the device. The company revealed it needs to raise $60,000 to fund production of the first batch of rings that will ship this fall. The first 1,000 sold rings will include a real diamond on the side of the ring, where notifications are shown.

More images and the full press release follow below.

Etsy and eBay Alums Team Up to Launch Ringly, A Beautiful and Discreet Line of Connected Jewelry to Ensure Women Never Miss an Important Message

Ringly announces its pre-sales campaign today for a limited batch that will ship Fall 2014

NEW YORK – June 10, 2014 – Ladies: how many times a day do you miss important calls or texts because your phone was buried in your purse? New York-based Ringly is launching its pre-sales campaign today to solve this recurring problem with the first truly stylish line of smart jewelry that caters to a woman’s simultaneous need for connectivity and independence.

Whether you hate missing texts from family or calls from clients, lose track of time and arrive late to an important meeting, or are tired of keeping your phone on the table while you’re out with friends, you’ve experienced these problems.

Ringly is turning these situations into a thing of the past with a beautiful line of connected rings that let you put your phone away and your mind at ease. Backed by First Round Capital, Andreessen Horowitz and PCH, and created by eBay and Etsy alums, Ringly packs powerful, miniaturized technology into stylish rings designed by the team’s jewelry designer and FIT alumna.

How does Ringly keep you connected in style?

Connect: The Ringly mobile app, which will support iOS and Android, pairs with your ring via Bluetooth LE to ping you when you’re getting a text, call, calendar alert, email, or even notifies you if you leave your phone behind. You can also add notifications from your favorite apps, including: Instagram, Snapchat, Twitter, Pinterest, Facebook, Tumblr, Vine, LinkedIn, Uber, Tinder and Poshmark.

Customize: You control how you want to be notified so you can stay connected to what’s important to you. Choose from different vibration patterns and subtle light colors to customize the alert for each type of notification.

Accessorize: Ringly is crafted with 18K gold plating and semi-precious stones. Launching with black onyx, rainbow moonstone, pink sapphire, and emerald options, you’ll forget it does anything other than dress up your favorite outfits.

Charge: You can even power your Ringly in style; its ring box is the charger. When you’re running low on battery, simply drop your ring back in its box to charge. Your Ringly will last around three days on one full charge.

“Our goal is to create products that are both stylish and useful, that women will be proud to wear,” says Ringly co-founder and CEO Christina Mercando. “We believe that the future of wearables is in building discreet technology that integrates seamlessly into your life and makes your day-to-day easier. The more I use my Ringly, the more it’s like a personal assistant telling me what to do — plus there’s something so fun about having my jewelry talk to me!”

Ringly’s pre-sale campaign officially launches today, and the company has set a goal to raise $60,000 to fund production of its first batch of rings that will ship in Fall 2014. The ring will come in three sizes: 6, 7, and 8, and the first 1,000 rings sold on will include a real diamond in the side of the ring (where the notification comes through). “Early bird” pricing will start at $145 and last for a limited time only. Refer your friends and you’ll get 10% off for each ring they purchase: 10 friends, and your ring is free!

To find out more and get your Ringly now visit:

About Ringly
Ringly is a New York City-based company composed of designers and engineers dedicated to blending fashion and technology in meaningful ways. They’ve built a new line of smart jewelry and accessories that notify the wearer of important calls or messages through vibration and subtle light. Ringly’s core belief is that technology can be more discreetly integrated into our lives. Set against the backdrop of a multitude of tech accessories, Ringly places fashion and simplicity first.

Chris Smith Senior Writer

Chris Smith has been covering consumer electronics ever since the iPhone revolutionized the industry in 2008. When he’s not writing about the most recent tech news for BGR, he brings his entertainment expertise to Marvel’s Cinematic Universe and other blockbuster franchises.

Outside of work, you’ll catch him streaming almost every new movie and TV show release as soon as it's available.