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Movie Downloads Finally Coming to Blockbuster

Zach Epstein
July 25th, 2008 at 10:49 AM

Come on Blockbuster, all the cool kids are doing it. Almost a year since announcing the acquisition of video download service Movielink, it looks like Blockbuster is finally getting ready to round out its portfolio with a download service of its own. No there still isn’t anything new with regards to the Blockbuster set top box many have been eagerly awaiting, but we’ll get there. In the meantime word on the street is that Blockbuster downloads should go live some time next month. A handful of Total Access members are currently beta testing the new service and so far it looks like everything is in order. Blockbuster will offer movie and TV show downloads for both rental and for purchase, though the number of available titles at the time of launch is still unknown. Whether or not the rental portion of the service will come with added fees attached is also still up in the air but we have to wage a guess that at least the upper-tier subscribers will have access at no charge. In light of the fact that Netflix and Microsoft’s partnership to stream content to Xbox 360 will be available soon enough, Blockbuster is going to have to do everything it can to make its new digital offering appealing.

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Zach Epstein

Zach Epstein has worked in and around ICT for more than 15 years, first in marketing and business development with two private telcos, then as a writer and editor covering business news, consumer electronics and telecommunications. Zach’s work has been quoted by countless top news publications in the US and around the world. He was also recently named one of the world's top-10 “power mobile influencers” by Forbes, as well as one of Inc. Magazine's top-30 Internet of Things experts.




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