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MacBook shipments seen growing 10% in Q2 despite declining PC market

Zach Epstein
April 26th, 2013 at 8:45 AM
MacBook Shipments Q2 2013

Shipments of Apple’s various MacBook laptop computers are expected to grow 10% sequentially in the second quarter this year. Digitimes on Thursday reported that unnamed sources in Apple’s supply chain anticipate new orders from Apple beginning in mid-May as the company finishes “digesting its excess inventory.” Apple reported earlier this week that it sold 3.95 million Mac computers during the first calendar quarter of 2013.

“Since Apple did not have strong notebook shipments in the first quarter, a 10% sequential growth is expected to only have a limited contribution to the upstream supply chain and MacBook shipments in 2013 may only see a single-digit percentage growth on year, compared to around 30% growth in past years,” Digitimes’ Aaron Lee and Joseph Tsai wrote.

The report notes that no major modifications or industrial design changes are expected alongside Apple’s new notebook orders, though internal spec bumps are likely.

Zach Epstein

Zach Epstein has worked in and around ICT for more than 15 years, first in marketing and business development with two private telcos, then as a writer and editor covering business news, consumer electronics and telecommunications. Zach’s work has been quoted by countless top news publications in the US and around the world. He was also recently named one of the world's top-10 “power mobile influencers” by Forbes, as well as one of Inc. Magazine's top-30 Internet of Things experts.




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