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iPhone 6s pricing puzzle: This map will help you navigate your next-gen iPhone purchase

September 9th, 2015 at 12:14 PM
iPhone 6s Carrier Prices

For many years, Apple’s new iPhone pricing scheme seemed to be determined well in advance of the actual launch event, at least in the United States. For $199 you’d get a shiny new 16GB new iPhone, provided you signed a new two-year contract with a carrier. However, T-Mobile changed all that by challenging rivals to stop using contract pricing to lure in new customers. By replacing traditional subsidized offers with installment plans coupled with lower monthly bills, T-Mobile started a smartphone pricing revolution that’ll also affect the iPhone 6s Apple plans to announce today.

Apple has long been able to sell its iPhone as cheaply as $199, so it’ll be interesting to see what pricing the company will use for the base model during its media event, now that most carriers have payment plans starting at $0 down. Regardless of how Apple chooses to market the phone, the fact remains that buying a new iPhone can be quite puzzling for some customers, so the following chart should come in handy.

DON’T MISS: iPhone 6s: Everything we expect to see in Apple’s next-gen iPhones

Created by The Wall Street Journal, the image above paints a general picture of the U.S. mobile landscape regarding 16GB iPhone 6s purchase options. Users get to choose between on-contract and off-contract options, and they get to decide whether they want to own or rent the new handset.

That said, the entry-level iPhone 6s is likely to have the same full price as its predecessor, no matter how you choose to buy it: $649.

Chris Smith started writing about gadgets as a hobby, and before he knew it he was sharing his views on tech stuff with readers around the world. Whenever he's not writing about gadgets he miserably fails to stay away from them, although he desperately tries. But that's not necessarily a bad thing.

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