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New cheaper 8GB iPhone 5c headed to India to replace iPhone 4

May 12th, 2014 at 8:30 PM
iPhone 5c 8GB: Apple introducing cheaper iPhone in India

Apple is about to expand the availability of the new 8GB version of its iPhone 5c to India, according to a report from BGR sister site BGR India. Apple’s 8GB iPhone 5c debuted less than two months ago and it is currently available only in in Germany, France, the UK, Australia and China. The move has two pretty obvious purposes: To increase sales of the iPhone 5c, whose sales appear to be slow compared to other iPhone models, and to improve iPhone sales in India. Apple CEO Tim Cook has put a lot of focus on India in the past couple of years, and in Apple’s most recent earnings call, he said the efforts are paying off.

“The iPhone also continued to perform exceptionally well in many developing markets,”  he said. “In Greater China, Brazil, Indonesia, Poland, and Turkey, iPhone sales grew by strong double-digits year-over-year, and in India and Vietnam, sales more than doubled.”

The 8GB iPhone 5c is expected to cost between Rs 35,000 and Rs 37,000, with a buyback program that would push the price down to about Rs 30,000. That price would be about Rs 2,000, or $33, cheaper than the 16GB iPhone 5c.

Apple has been experimenting with its iPhone lineup in India for the past year. In January, it reintroduced the iPhone 4 in India but then discontinued the handset just three months later.

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