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Apple begins selling iPhone 4S at $149.99 to match Sprint discount

Apple (AAPL) Stores around the country will now match Sprint’s sales price on the iPhone 4S, according to a recent report. Earlier this week, Sprint slashed the cost of buying a new iPhone 4S under contract by $86. The deep discount includes $50 off the retail price of an iPhone and a waived $36 activation fee. Now, according to a purported screenshot of Apple’s internal system published by MacRumors, Apple Stores have been given the go-ahead to match Sprint’s discounted price when approached by customers and asked to do so. The discount can only be given in stores according to the report, and it drops the price of a 16GB iPhone 4S to $149.99 while the 32GB model will cost $249.99 and the 64GB version will cost $349.99.

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Zach Epstein

Zach Epstein has worked in and around ICT for more than 15 years, first in marketing and business development with two private telcos, then as a writer and editor covering business news, consumer electronics and telecommunications. Zach’s work has been quoted by countless top news publications in the US and around the world. He was also recently named one of the world's top-10 “power mobile influencers” by Forbes, as well as one of Inc. Magazine's top-30 Internet of Things experts.




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