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Watch: This has to be the coolest way to send messages to astronauts

April 14th, 2015 at 7:00 PM
Hyundai Message to Space with Cars

Hyundai has thought of a very cool way to promote its cars — by using them in a heartwarming way that also just so happened to go viral almost instantly. What did Hyundai do? The company sent a message from Earth to a special someone who happens to be orbiting the planet aboard the International Space Station for a living with help of moving cars.

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The carmaker used 11 Genesis sedans to write a giant message on the Delmar Dry Lake in Nevada from a 13-year-old Houston girl to her father, who is an astronaut on the ISS. The message, which read “Steph [hearts] You,” had to be written on a surface that’s bigger than one and a half Central Parks in order to be visible from space.

As can be seen in the video below, the company used advanced tech to make sure that its sedans, driving in perfect choreography, were able to recreate the exact message Stephanie wrote on a piece of paper.

In addition to coming up with a promotional video that’s already viral on YouTube, Hyundai also managed to set a new Guinness World Record for “The largest tire track image.”

The full “Hyundai: A Message to Space” video, and a behind the scenes clip, follow below.

Chris Smith started writing about gadgets as a hobby, and before he knew it he was sharing his views on tech stuff with readers around the world. Whenever he's not writing about gadgets he miserably fails to stay away from them, although he desperately tries. But that's not necessarily a bad thing.

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