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HTC names Mike Woodward president of North American business

HTC on Monday announced that Mike Woodward has been named president of HTC North America. Woodward, who joins the company from a VP role at AT&T, will be responsible for HTC’s sales, marketing and operations in the United States and Canada. “I have been fortunate to witness first-hand HTC’s leadership in mobile innovation, design and consumer experiences, and am proud to be joining a team known for putting consumers at the center of everything they do,” Woodward said in a statement. “During my career in the rapidly evolving mobile industry, I’ve participated in some of the most significant phone launches across the globe, and I’m glad to combine that experience with the talents and culture of HTC.” HTC’s full press release follows below.

HTC Announces Mike Woodward as President of North America

Former AT&T Executive to Lead HTC in U.S. and Canada

BELLEVUE, Wash. — July 2, 2012 — HTC Corporation, a global leader in mobile innovation and design, today announced that Mike Woodward has joined as the new president of North America, effective immediately. The role, which is responsible for HTC’s sales, marketing and operations for the United States and Canada, reports to Jason Mackenzie, the president of global sales and marketing at HTC.

“With solid business acumen and expertise in product planning, marketing, sales and business development, Mike brings strong leadership and vision to our North America business,” said Mackenzie. “I welcome Mike to HTC, one of the leading smartphone brands in the U.S. and Canada.”

Woodward said, “I have been fortunate to witness first-hand HTC’s leadership in mobile innovation, design and consumer experiences, and am proud to be joining a team known for putting consumers at the center of everything they do. During my career in the rapidly evolving mobile industry, I’ve participated in some of the most significant phone launches across the globe, and I’m glad to combine that experience with the talents and culture of HTC.”

Before joining HTC, Woodward held a succession of positions with AT&T, formerly Cingular and AT&T Wireless, concluding with vice president, consumer wireless device and accessory portfolio. Woodward has also held positions at PacketVideo and Motorola and as an intelligence officer for the U.S. Navy. Woodward has a bachelor of science in business administration from the University of Arizona, an MBA from Chapman University’s George L. Argyros School of Business and Economics, and completed an executive strategic marketing management program at Stanford University’s Graduate School of Business. Woodward is based in HTC’s North American headquarters in Bellevue, Wash.

Zach Epstein

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content.

Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment. His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.