HTC (2498) saw a much-needed boost from holiday sales in November, but the sequential increase wasn’t substantial enough to stop the firm’s continued decline in 2012. The Taiwan-based smartphone vendor announced on Thursday that sales for the month of November totaled NT$21.23 billion, equal to roughly $732 million. The typical seasonal boost ahead of the holidays pushed revenue up 23% from NT$17.2 billion in October but sales were off more than 31% compared to November 2011, the month after HTC’s record revenue run came to an abrupt end. HTC’s total unaudited consolidated sales from January through November 2012 total NT$267.5 billion, equal to just over $9.2 billion.

Zach Epstein has worked in and around ICT for more than 15 years, first in marketing and business development with two private telcos, then as a writer and editor covering business news, consumer electronics and telecommunications. Zach’s work has been quoted by countless top news publications in the US and around the world. He was also recently named one of the world's top-10 “power mobile influencers” by Forbes, as well as one of Inc. Magazine's top-30 Internet of Things experts.