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Watch: HBO brings back The Sopranos to help promote HBO Now

Published Apr 8th, 2015 6:30PM EDT
HBO Now Sopranos Ad
Image: HBO

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After years of anticipation, HBO’s à la carte online streaming service has finally arrived. HBO Now launched this week, and in order to get the word out, HBO has been releasing a slew of advertisements for the service, including our personal favorite: “Take My Money, HBO.”

DON’T MISS: Apple just released iOS 8.3 – go download it right now!

In the ad, The Sopranos’ Paulie “Walnuts” Gualtieri and Salvatore Bonpensiero make a surprise appearance in order to shake down the original creator of the “Take My Money, HBO” website, Jake Caputo. Now that the service has officially launched, it’s time for Caputo to pay up.

And remember, you can order HBO Now today at HBO’s website without being harassing by gangsters.

Watch the commercial below:

Jacob Siegal
Jacob Siegal Associate Editor

Jacob Siegal is Associate Editor at BGR, having joined the news team in 2013. He has over a decade of professional writing and editing experience, and helps to lead our technology and entertainment product launch and movie release coverage.