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Fantastic; I Am Rich Video Walkthrough

Published Aug 10th, 2008 11:29AM EDT

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You remember the I Am Rich application, right? Of course you do, it’s the one we told you about last week. As horribly lame as it was, it ended up teaching us quite a bit. No, seriously. First of all, it taught us that Apple will seemingly approve any app out there so that it can collect its App Store entry fee. Apple will also shamelessly pull an app without giving the developer an explanation, as it did a few hours after we posted about I Am Rich. We also learned that there were eight people in this world dumb enough to spend $1,000 on this app; some accidentally and some reported to have done so intentionally. After all is said and done, we now get to see a great walkthrough to this controversial app and we’ll be damned if it wasn’t worth the trouble. Our favorite “feature” is the mantra:

I am rich
I deserv it

I am good,
healthy &

Yes, for $1,000 you can’t even get a typo-free mantra. Too funny…


Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.