Click to Skip Ad
Closing in...

400,000 American homes have dumped pay-TV so far this year

More than 400,000 American homes have cut the cord and ditched their cable and satellite pay-TV services since the start of 2012. The figure includes 169,000 subscribers shed by Time Warner Cable (TWC) last quarter, marking the service provider’s tenth consecutive quarter of customer losses. It also includes the 52,000 net subscribers DirecTV (DTV) lost this past quarter, and 176,000 customers who left Comcast (CMCSA). Reuters points to high unemployment rates, a weak housing market and regular programming factors as key contributing factors for the drop, but other factors may include the increasing amount of available Web-based content and high costs of cable and satellite-based TV service. A report from earlier this year suggested that more than 1 million U.S. households disconnected their pay-TV services in 2011.

UPDATE: Correction — it looks like that figure is closer to 425,000.

Read

Zach Epstein

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content.

Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment. His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.