One of BlackBerry’s biggest challenges after the release of its initial high-end BlackBerry 10 smartphones was to launch a lower-cost device capable of shoring up the company’s market share in key emerging markets. The company did just that on Tuesday by announcing the BlackBerry Q5, a fully QWERTY keyboard BlackBerry 10 device that will launch in July in select markets in Europe, the Middle East, Africa, Asia and Latin America. The device features a 3.1-inch touch display and comes in multiple colors including black, silver and red. BlackBerry has not yet disclosed the device’s full specifications and pricing information.

Prior to joining BGR as News Editor, Brad Reed spent five years covering the wireless industry for Network World. His first smartphone was a BlackBerry but he has since become a loyal Android user.