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Pfizer ditching BlackBerry due to company’s ‘volatile state’

BlackBerry Loses Pfizer Business

It’s become pretty obvious that BlackBerry’s fruitless search for “strategic alternatives” did the company no favors. AllThingsD reports that pharmaceutical company Pfizer has advised all of its BlackBerry-using employees to move on to iOS or Android smartphones for work due to BlackBerry’s current “volatile state.” A Pfizer spokesperson explained to AllThingsD that it was recommending that employees continue to “use their BlackBerry devices and… migrate to a new device at normal contract expiration.” Pfizer employs around 90,000 people and AllThingsD’s sources say the company’s BlackBerry deployment is “huge.” There is a silver lining for Pfizer workers who don’t want to give up their BlackBerrys, however — they’ll at least be able to get BBM on their new iPhones and Android phones.

Prior to joining BGR as News Editor, Brad Reed spent five years covering the wireless industry for Network World. His first smartphone was a BlackBerry but he has since become a loyal Android user.