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Apple’s ‘Two is better than one’ iPhone ad doesn’t play favorites [video]

Updated Dec 19th, 2018 7:00PM EST
BGR

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Considering the huge amount of money carriers pull in for Apple these days, the Cupertino-based giant has to be careful now that AT&T isn’t the only iPhone game in town here in the U.S. The company definitely wants to help draw attention to the fact that the iPhone 4 will soon be available from the nation’s largest wireless carrier, but it also doesn’t want to burn any bridges with AT&T, the carrier that helped it sell a record number of smartphones last quarter. The solution for the time being, it seems, is to keep things simple. Apple’s new iPhone ad dubbed “Two is better than one” shows two iPhone 4 units — one from AT&T and one from Verizon Wireless — both doing the exact same things for 30 seconds. Why play favorites when both companies stand to sell truckloads of Apple smartphones? Luckily for Verizon Wireless, the ad doesn’t show this pair of iPhones trying to browse the Web while on a phone call. And luckily for AT&T, the ad doesn’t show this pair of iPhones, well, trying to even make a phone call. Hit the jump for the full commercial.

Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.

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