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The funniest thing you’ll see today: The real reason the Apple Watch costs $10,000

Published Mar 20th, 2015 9:20AM EDT
Apple Watch Price
Image: Apple Inc.

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If you thought you knew why Apple’s gold Apple Watch Edition costs $10,000, think again, because we’re about to open your eyes. During its Spring Forward event earlier this month, Apple might have led you to believe that the gold Apple Watch model’s price is so high because of the value of the precious metal in its case. But that’s just not the reality of the situation, and Apple is finally ready to explain exactly why its gold Apple Watch Edition is so unbelievably expensive.

DON’T MISS: This sleek metal bumper is easily my favorite iPhone 6 case right now

The NSFW (language) parody video is embedded below, via The Loop.

Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.

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