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Apple prepping cheaper iPhone 4 to launch in September alongside iPhone 5

Apple is preparing to launch a new, less expensive iPhone 4 model that will become available at the end of September alongside the iPhone 5, Reuters reported on Tuesday. Citing multiple anonymous sources, the news organization says that the retooled iPhone 4 will feature a smaller 8GB flash drive manufactured by an unnamed South Korean company. Apple has sourced flash drives for its current iPhone models from Toshiba and Samsung. Reuters also contradicts recent reports that the iPhone 5 will launch in early October, writing instead that Apple is “targeting an end-September launch for the next-generation iPhone 5.” The report restates numerous others that claim the iPhone 5 will feature a larger display, a new antenna design and an 8-megapixel camera.

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Zach Epstein

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content.

Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment. His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.