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Apple kills 40GB Apple TV; 160GB model now $229

Updated Dec 19th, 2018 6:26PM EST

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Ahh, Apple TV. The bastard child of Apple’s portfolio. Some live and die by it, some fall into a deep sleep upon simply hearing its name uttered but most just don’t care about it one way or the other. If you always found Apple’s set top offering somewhat interesting but couldn’t rationalize dropping $229 on the 40GB model or $329 on the 160GB model, a small overnight shake up may interest you. The aforementioned 40GB has now gone the way of the Dodo, leaving but one size to fit all. More importantly, the 160GB version that remains now sits at the $229 price point vacated by the smaller model. It’s nice to see the product priced more reasonably but the fact remains — subscription services like Netflix streaming and integrated options afforded by products like LG’s BD390 pique our interest far more than Apple’s offering will any time soon.

Thanks to everyone who sent this in!


Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.