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Analyst thinks buyers will choose iPad over TouchPad in battle of the Pads

Updated Dec 19th, 2018 7:17PM EST

HP finally revealed a launch date and pricing for its TouchPad tablet on Thursday and we have to say, we’re pretty excited. It’s no mystery that we’re fans of webOS, and we were definitely impressed with the device during our hands-on in San Francisco. JP Morgan analyst Mark Moskowitz argues that consumers in general aren’t quite as excited as we are, however, and he doesn’t see HP’s maiden tablet voyage attracting buyers away from Apple’s iPad 2. “While we expect HP’s webOS platform to be a differentiating factor compared to the many Android tablets expected to reach the market, we do not think the price points on the TouchPad are aggressive enough to attract the incremental buyer from the iPad,” Moskowitz wrote in a note to investors. “Plus, the lack of wireless connectivity and limited storage options are a setback. We will look to additional data points as the TouchPad hits the market in coming weeks, but for now, we are lukewarm.”

Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.