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Amazon’s Prime Now service delivers your order in one hour

Published Dec 18th, 2014 7:45AM EST
Amazon Prime Now

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Remember that string of companies like Kozmo.com that popped up in the late 1990s and offered same-day delivery service on thousands of items? The cost of running those operations quickly put them all out of business, but thin margins are Amazon’s specialty and the company just launched a service that puts those old companies to shame.

It’s called Prime Now, and it offers delivery of your order within one hour.

Powered by Amazon’s “growing network of fulfillment centers,” Prime Now will not be an option for all of the items for sale on the Amazon.com website, of course. Instead, Amazon Prime subscribers can download the Prime Now Android app from the Amazon Appstore and order any of the products available within the app.

Then, deliveries will be made within one hour for a $7.99 delivery fee, or within two hours for free. Users can select their preferred delivery option when placing orders.

For the time being, the service is only available to Amazon Prime subscribers in Manhattan, but Amazon will look to expand the service elsewhere in the future.

A video that explains the basics is embedded below.

Download Prime Now

Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.