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These were the lamest, most unwatchable commercials from Super Bowl 51

Published Feb 6th, 2017 7:05PM EST
Worst Super Bowl Commercials
Image: Mr. Clean

For individuals who don’t care about football (or simply aren’t rooting the two teams who made it), the Super Bowl can be something of a drag. Thankfully, there are dozens of hysterical commercials to watch during every break, which makes the night go by significant faster than it would otherwise.

We’ve already shared our ten favorite ads and trailers from Sunday night, but not all of the spots were home runs. In fact, the five commercials you’re about to watch were so bad, we can’t believe they’re real.

Seriously, if you thought the Falcons collapse in the fourth quarter was hard to watch, prepare to have your mind blown. While not all of the commercials we’ve chosen for this piece are outrageously awful, they’re all loaded with wasted potential. If production had been halted for a moment, they might have been saved.

In no particular order, here are the five Super Bowl commercials that made us sad:


From Bieber’s first “hello,” I knew this ad wasn’t for me. I don’t have the same irrational hatred for the singer as many others, but I do know that he’s not a very good actor. Maybe stick to 30 seconds next year.

Wonderful Pistachios

This is one of those cases of wasted potential. Wonderful Pistachios often have some of the goofier, more off-the-wall ads of the Super Bowl, but this one was too tame and didn’t make any sense. Blah.

Mr. Clean

The reveal at the end is kind of funny and nearly redeems the ad, but it’s not worth it to have to sit through 20 seconds of softcore CG porn. This this were a pop-up ad, I’d be desperately clicking for the big red X.

Tiffany & Co.

Again, no hate for Lady Gaga (and I dug the halftime show), but this felt incredibly insincere.


Oh how the mighty have fallen. GoDaddy used to be the king of provocative Super Bowl commercials (whether you liked them or not, you knew their style), but now we have… whatever this is. Rough.

Jacob Siegal
Jacob Siegal Associate Editor

Jacob Siegal is Associate Editor at BGR, having joined the news team in 2013. He has over a decade of professional writing and editing experience, and helps to lead our technology and entertainment product launch and movie release coverage.