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AT&T will hand out free Apple TVs for subscribers on its new $35 streaming service

Published Nov 7th, 2016 5:21PM EST
ATT DirecTV Now

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Two weeks ago, AT&T signaled its plan to make inroads in the TV space via a new Internet-only subscription service dubbed DirecTV Now. Priced at just $35/month and boasting upwards of 100 channels, DirecTV Now offers an incredibly enticing value proposition for consumers who are angling to cut the cord but who aren’t yet ready to survive solely on a diet consisting of Netflix and Hulu.

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Now comes word via our sister site Variety that AT&T, in an effort to make DirecTV Now even more of an attractive deal, will be giving away free Apple TV units and Fire TV Stick devices to new subscribers. Specifically, subscribers who commit to a three month subscription will get a brand new Apple TV while subscribers who commit to one month will receive a Fire TV Stick. Coupled with an attractive $35 price point, DirecTV Now is an incredible deal.

As for the full selection of channels that will be available via DirecTV Now, nothing official has been released yet. Still, some of the rumored stations include MTV, TBS, A&E, BET, Bravo, Cartoon Network, truTV, TNT, Nickelodeon, TV Land and more. Of course, availability — especially with respect to live programming — will vary based on licensing regulations across different geographic regions.

One final note worth mentioning is that DirecTV Now will reportedly give subscribers a 72-hour window where they can use an on-demand service to catch up on recently aired shows that they missed.

Yoni Heisler Contributing Writer

Yoni Heisler has been writing about Apple and the tech industry at large with over 15 years of experience. A life long expert Mac user and Apple expert, his writing has appeared in Edible Apple, Network World, MacLife, Macworld UK, and TUAW.

When not analyzing the latest happenings with Apple, Yoni enjoys catching Improv shows in Chicago, playing soccer, and cultivating new TV show addictions.