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How could you not get the 4K Roku Premiere while it’s down to $25 at Amazon?

Published Feb 16th, 2021 1:59PM EST
Image: Roku/Amazon

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  • Super Bowl LV may be behind us, but some of the best Super Bowl deals we saw on streaming media players are still available now.
  • Prices start at $22.99 for a renewed Roku Express HD and the Roku Streaming Stick+ is on sale with a small discount, but there’s one device that’s definitely the star of the show.
  • Our favorite deal by far is on the Roku Premiere with 4K and HDR support, which is down to just $24.99.

Super Bowl LV didn’t have had as many (real) football fans in the stands as we’re used to seeing. Still, it helped bring a bit more normalcy to a year that is anything but normal as the coronavirus pandemic rages on. Another part of the experience that helped us feel somewhat normal, even for a brief moment, was the fact that there were still tons of sales on TVs and streaming media players ahead of the big game. Now that the Super Bowl is behind us, however, most of those deals are done.

Most are done indeed, but there are still a few lingering Super Bowl sales that are definitely worth checking out if you missed them.

Starting at the bottom, the entry-level Roku Express HD is on sale for only $22.99 when you buy a renewed model. That’s the lowest price we’ve seen in 2021 for this or ANY streaming media player. It’s a terrific value, too, but we would definitely pass on that deal. Why? Because you can spend another $2 and get a brand new Roku Premiere with 4K and HDR support!

The best-selling Roku Streaming Stick+ has a small discount that many people will want to check out, but you should definitely opt for the Premiere if you can forgo the dongle form factor. You get basically all the same features for about half the price! Delivery estimates for the Roku Premiere are already starting to slip since $24.99 is such a crazy price, so don’t be surprised if this one sells out soon.


Roku Premiere

  • Incredible picture, incredible value: Experience your favorite TV in stunning detail and clarity—whether you’re streaming in HD, 4K, or HDR, you’ll enjoy picture quality that’s optimized for your TV with sharp resolution and vivid color
  • Setup is a cinch: Plug it in with the included Premium High Speed HDMI Cable, connect to the internet, and start streaming—it’s that simple
Amazon Logo Available on Amazon

Roku Express HD (renewed)

  • Streaming made easy: Roku Express lets you stream free, live and premium TV over the Internet—right to your TV. It’s perfect for new users, secondary TVs and easy gifting—but powerful enough for seasoned pros
  • Quick and easy setup: Just plug it into your TV with the included High Speed HDMI Cable and connect to the internet to get started
  • Tons of power, tons of fun: Compact and power-packed, you’ll stream your favorites with ease; from movies and series on Apple TV, Prime Video, Netflix, The Roku Channel, HBO, Showtime and Google Play to cable alternatives like Hulu with Live TV and PlayStation Vue, enjoy the most talked about TV across free and paid channels
Amazon Logo Available on Amazon

Roku Streaming Stick+

  • Wireless that goes the distance: Basement rec room? Backyard movie night? Bring ‘em on. The long-range wireless receiver gives you extended range and a stronger signal for smooth streaming even in rooms farther from your router
  • Brilliant picture quality: Experience your favorite shows with stunning detail and clarity—whether you’re streaming in HD, 4K, or HDR, you’ll enjoy picture quality that’s optimized for your TV with sharp resolution and vivid color
Amazon Logo Available on Amazon

Maren Estrada Deals Editor

Maren Estrada has been the Editor of BGR Deals since it launched in 2013. She has more than 20 years of experience testing more than 1,500 products, and reviewing a wide range of consumer electronics including mobile devices, smart home products, computers, and home appliances.

Previously, she was a leading consultant specializing in copywriting, product development, and new product launches.