Netflix is the home to so many TV shows worth watching, including a large number of original creations that you won’t find anywhere else. But in its quest to improve its service and make you spend even more time on Netflix, the company discovered that you won’t just move to a different show after you’re done binge-watching one. You’re likely going to take a break of a few days before going for something else. But that doesn’t mean you’ll bail on Netflix content, it just means you’re likely to switch to watching movies for a few days.
And, you’ve guessed it, Netflix has a pretty good idea of what you’re going to watch next based on the TV series you just completed.
Netflix found that 59% of its users take a break of about three days after TV show binges. But 61% of those people just move to movies during the break, and Netflix has discovered some unusual binge-watching patterns.
“After watching House of Cards, some members moved to Beasts of No Nation swapping politics for war, but keeping a narrative deft with uncompromising and ruthless leaders,” Netflix said in a press release. “Key West and Boston may not seem an obvious pair, but stories that unearthed deeply buried secrets took members from the balmy coast of Bloodline to the chilling streets of Spotlight. Vince Gilligan’s cinematic nod to Tarantino in Breaking Bad didn’t go unnoticed with watchers moving on to Pulp Fiction after Mr. White bid his final adieu. Meanwhile, fast talking fans of Gilmore Girls kept their retro references fresh by revisiting classics like Dirty Dancing and Sixteen Candles.”
But viewers also break patterns, reverting to comedy when things get tough. That’s why Stranger Things viewers turned to Zootopia, or why American Horror Story watchers then went for Mean Girls.
Netflix also released a short infographic that shows the strange viewing patterns it discovered: