People always try to wait until Black Friday to buy a new TV, but we’re going to let you in on a little secret: You can often get an even better deal in the weeks leading up to Black Friday. You can always find rock-bottom prices on HDTVs during and after the Black Friday shopping event, but those sales seldom cover the best TVs on the market. Instead, they cover models where inventory has piled up and manufacturers want to clear it.

If finding a mediocre TV as cheap as possible is your top priority, wait for Black Friday. If finding a high-quality 4K TV at a great price is your goal, Amazon’s current sale is exactly what you’ve been looking for.

For a limited time, Amazon is offering at least 25% on more than 25 different 4K TV models. All of these TVs have great big screens starting at 55 inches diagonally and going all the way up to a massive 79 inches. And as we mentioned, these aren’t bargain basement TV models we’re talking about. These are premium Ultra HD TVs from the three biggest names in the television market: Samsung, Sony and LG.

Prices range from under $1,000 all the way up to nearly $9,000, so there’s definitely something for everyone in this sale.

Amazon’s Big Ultra HD TV Sale

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