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T-Mobile seen ‘taking market share from everyone’

Published Oct 25th, 2013 7:15PM EDT
T-Mobile Market Share Projection

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T-Mobile’s “uncarrier” crusade may not be hurting AT&T’s bottom line yet but that doesn’t mean the company isn’t inhibiting its rivals’ subscriber growth. Reuters has talked with several analysts who all say that T-Mobile’s recent aggressive moves are giving the company a significant boost as it tries to compete with Verizon, AT&T and Sprint. MoffettNathanson analyst Craig Moffett even went so far as to say that T-Mobile is “taking market share from everyone,” and in particular said that AT&T should be feeling nervous now that T-Mobile is offering tablet users 200MB of free data every month.

Elsewhere, Deutsche Bank analyst Brett Feldman notes that T-Mobile has greatly reduced customer churn, which implies that T-Mobile’s push for simpler and lower pricing has helped it hold on to more customers than it was keeping at this time last year.

In all, the seven analysts that Reuters surveyed predicted that T-Mobile will announce that it’s added another 444,000 new wireless subscribers during its third-quarter earnings report next month.

Brad Reed
Brad Reed Staff Writer

Brad Reed has written about technology for over eight years at BGR.com and Network World. Prior to that, he wrote freelance stories for political publications such as AlterNet and the American Prospect. He has a Master's Degree in Business and Economics Journalism from Boston University.