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How Intel plans to blow up the mobile computing market with $100 tablets

Published Sep 16th, 2013 3:15PM EDT
Intel Tablets $100

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Intel seems determined to become a company that disrupts markets rather than a company whose markets get disrupted by others. Quartz reports that Intel has a very ambitious plan to flood the market with $100 tablets this holiday season in an effort to make tablets more affordable to consumers in emerging markets. Quartz speculates that the upcoming $100 Intel tablets will be 7-inch models that have middling specs but will still be “good enough” for most consumers who don’t use tablets for much more than basic web browsing. The key will be making sure these tablets deliver a strong user experience for the limited number of applications they’re designed to run — as Quartz notes, there are plenty of $100 Android tablets made by no-name manufacturers in the world but most of them deliver demonstrably poor experiences for users.

Brad Reed
Brad Reed Staff Writer

Brad Reed has written about technology for over eight years at BGR.com and Network World. Prior to that, he wrote freelance stories for political publications such as AlterNet and the American Prospect. He has a Master's Degree in Business and Economics Journalism from Boston University.