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People might actually be interested in Sony’s new ‘lens cameras’

Updated Dec 19th, 2018 8:43PM EST
Sony QX100 Sales

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We had a great time checking out Sony’s upcoming QX10 and QX100 Cyber-shot “lens cameras” but as interesting and unique as they are, we had trouble believing the public at large would shell out $500 or even $250 for these nifty smartphone accessories. As it turns out, we might have been way off. As pointed out by co-founder of Dubai-based WNDR Media, Narain Jashanmal, Sony’s new Cyber-shot accessories recently became available for preorder and as of this past Saturday, the more expensive QX100 was Amazon’s top-selling product in both the “Camera Lenses” and the “Point-and-shoot Digital Cameras” categories. At the time of this writing, the QX100 was still No.8 and No.19 in the two categories, respectively. The QX10, meanwhile, was No.11 in “Camera Lenses” and No.24 in “Point-and-shoot Digital Cameras,” which is still pretty respectable for devices no one thought would gain much traction. Both models will launch later this month and more details can be found in our hands-on preview.

Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.