LG announced on Thursday that its “world-first” curved OLED TVs will launch in the second half of this year, Engadget reported. The company unveiled its curved displays at the Consumer Electronics Show in January and promised that they deliver wider viewing angles than standard OLED TVs with an improved panoramic experience. The display was showcased with a 55-inch OLED panel that included a paper-thin design, 1080p full HD resolution and 3D support. LG hopes its new curved TVs will help it boost falling TV sales, however the price of OLED technology is still a major hurdle the company must overcome.