A Texas electronics company has allegedly begun production on Microsoft’s next-generation Xbox gaming console, according to a report from IGN. Production of the Xbox 720 is reportedly underway at the Austin, Texas branch of Flextronics, the same electronics company responsible for manufacturing the Xbox 360 and the original Xbox. Despite these reports, however, Microsoft firmly stated that the next-generation Xbox will not debut at this year’s E3 gaming convention. The hardware currently being manufactured may instead be development kits for top-tier game developers that will get early access to Microsoft’s next-generation hardware in order to prepare new titles. The “Xbox 720” is rumored to be six times more powerful than the current Xbox. It has been reported that the console will be equipped with a GPU based on ATI’s Radeon HD 6670 and should offer support for 3D technology, 1080p HD output, multiple displays and DirectX 11. Microsoft may also be looking to use online downloads and swappable solid state cards rather than a traditional disc drive.