HTC is holding a press conference today at 3:00 p.m. Eastern, 12:00 p.m. Pacific to unveil its latest “latest innovation.” That innovation is expected to be a king-sized Android powerhouse dubbed “HTC Rezound” that is expected to land on Verizon Wireless ahead of the holidays. Beyond the presence of Beats Audio, as tipped in the event invitation pictured above, the Rezound will supposedly sport a 4.3-inch 720p HD display, a 1.5GHz dual-core processor, 1GB of RAM and an 8-megapixel camera, hopefully on par with the terrific camera touted by the Titan. Nothing is set in stone until it comes from from the horse’s mouth, however, and we only have a few hours left until HTC unveils the newest edition to its smartphone lineup.

Bookmark this link, which will go live shortly before the event begins later today, and make sure to head there for our live coverage of HTC’s press conference! Coverage starts at or around 3:00 p.m. EDT / 12:00 p.m. PDT.