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HTC exec: Hip kids use HTC phones because ‘iPhones are not that cool anymore’

Updated Dec 19th, 2018 7:28PM EST
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Apple’s iPhone 4 might still be the best-selling smartphone in the world 14 months after its release in June of last year, but apparently only nerds and old people are buying the handset. Speaking with GeekWire, president of HTC America Martin Fichter recently shed some light on the smartphone scene after dropping his daughter off at college. “I talked to a few of the kids on her floor. And none of them has an iPhone because they told me: ‘My dad has an iPhone,’” the executive said. “There’s an interesting thing that’s going on in the market. The iPhone becomes a little less cool than it was. They were carrying HTCs. They were carrying Samsungs. They were even carrying some Chinese manufacture’s [sic] devices. If you look at a college campus, Mac Book Airs are cool. iPhones are not that cool anymore. We here are using iPhones, but our kids don’t find them that cool anymore.” Apparently it’s hip to be square.

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Zach Epstein
Zach Epstein Executive Editor

Zach Epstein has been the Executive Editor at BGR for more than 10 years. He manages BGR’s editorial team and ensures that best practices are adhered to. He also oversees the Ecommerce team and directs the daily flow of all content. Zach first joined BGR in 2007 as a Staff Writer covering business, technology, and entertainment.

His work has been quoted by countless top news organizations, and he was recently named one of the world's top 10 “power mobile influencers” by Forbes. Prior to BGR, Zach worked as an executive in marketing and business development with two private telcos.