Engadget reported a little while ago that RadioShack stores would be going through a name change — from RadioShack to simply The Shack. Apparently RadioShack corporate won’t change their name but in an effort to refresh and update their brand image (we suppose no one actually buys radios at RadioShack anymore) they’re going to be slowly transitioning existing stores to the new name starting this week. There’s also word of some abnormally-sized laptop stunt prop somewhere in the mix but we won’t bore you guys with the details on that.


Jonathan Geller is the founder of Boy Genius Report, now known as BGR, and one of the biggest tech & mobile destinations in the world. BGR was acquired by leading digital media company PMC in April 2010 and Jonathan is President and Editor-in-chief of BGR Media, LLC. Jonathan was named to Forbes' coveted 30 under 30 list in 2016, and frequently appears as a commentator on news channels such as CNBC, Fox News, ABC News and Bloomberg.