While the official 1-year anniversary of the App Store isn’t until Saturday, Apple apparently decided to start the celebration early. A new dedicated page headed with the colorful banner seen above appeared in iTunes this morning, proudly proclaiming that the App Store’s first birthday is upon us. So how is Apple celebrating this momentous occasion? By trying to get you to buy more apps, duh. Apple’s anniversary page is littered with Apple’s “favorite apps and games” alongside buy links to make sure they’re all nice and easy to snag. Shamelessness aside, there’s really no question that the advent of the App Store is among a handful of game-changing events that have taken place over the past few years. Over 56,000 apps… Well over a billion downloads… Every major competitor doing its best to mimic the offering… Yeah, it’s safe to say the App Store has definitely left its mark on the wireless industry.

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Zach Epstein has worked in and around ICT for more than 15 years, first in marketing and business development with two private telcos, then as a writer and editor covering business news, consumer electronics and telecommunications. Zach’s work has been quoted by countless top news publications in the US and around the world. He was also recently named one of the world's top-10 “power mobile influencers” by Forbes, as well as one of Inc. Magazine's top-30 Internet of Things experts.