RIM’s SurePress wins “Best Mobile Technology Breakthrough” award
RIM’s SurePress wins “Best Mobile Technology Breakthrough” award
It’s no big secret that industry awards are often nothing more than a sham with awards earmarked here and there so that each company can walk away with another excuse for a bad press release. Some of the awards given out this past Tuesday at the Global Mobile Awards in Barcelona however, are making us scratch our heads more than usual. We don’t mean to single out any companies in particular, but when we saw that RIM’s SurePress got the nod for the Best Mobile Technology Breakthrough we were absolutely flabbergasted. Breakthrough in what way? And don’t give us that whole “precision typing and navigation enables a whole [sic] range of applications and features that have not been possible on a touchscreen mobile device” spin that some random PR intern cooked up.
We honestly struggled for a long time to think of a single application for the Storm that is better than any of the alternatives for other touchscreen handsets and we simply couldn’t do it. Now before some of you go off and start whining about how “BGR hates BlackBerry” you should know how untrue that is — there’s room enough in our hearts and on our belts for all phones. If you knew how many BlackBerry devices we’ve owned (and still own) collectively, you’d know how much we love the ‘Berry. The simple fact of the matter is the more time we spend with SurePress the more frustrated we get with it.


