
Oui oui! In its latest mobile metrics report, AdMob takes a look at the geographic distribution of the iPhone and iPod touch for the first time (publicly, at least). Truth be told, the results are pretty interesting. First, the background: AdMob serves mobile ads and is surely the go-to option for iPhone OS devs and mobile Web devs alike. The group analyzed data from over 16.8 million unique iPhones and iPod touch units browsing over 7,000 mobile sites and using over 2,500 different ad-toting apps over the course of June. Here are some highlights from AdMob’s findings:
- 54 percent of iPhone and iPod touch users are in the United States.
- Following the U.S., France, Germany and the UK each had more than five percent of all iPhone and iPod touch devices.
- iPod touch users represent 38 percent of total iPhone OS devices in North America.
- Of the 45 million iPhone OS devices Apple has sold, approximately 13 million iPhones and 12 million iPod touch units have been sold in the US. That leaves roughly 20 million devices spread across the rest of the world.
Looking beyond Apple, AdMob tosses=d a tasty little Android tidbit in last month’s report as well. “Requests from the Android OS increased 25 percent month over month. Android has five percent worldwide OS share and is slightly ahead of Windows Mobile for the first time.” Ok don’t get too excited — Android hasn’t yet exceeded Windows mobile’s market share where devices are concerned. Apparently Android users just do a whole lot more browsing and play with a whole lot more apps than WinMo users. Hit the jump for AdMob’s press release.
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