With iAd still struggling, Apple again slashes minimum spend

By on February 15, 2012 at 7:15 PM.

With iAd still struggling, Apple again slashes minimum spend

In an effort to attract more advertisers and to compete with major players like Google, Apple has once again slashed the minimum spend required by campaigns on its iAd mobile advertising platform. The figure has now dropped to $100,000 according to a report from AdAge, just 10% of Apple’s original requirement. The Cupertino-based company initially required advertisers to spend a minimum of $1 million per campaign on its iAd platform, eventually cutting the price in half to $500,000 and then settling on $300,000. In addition to the reduced spending fee, Apple is looking to woo app developers by reducing the company’s cut of iAd profits from 40% to 30%. Apple has been losing share in the mobile ad market as Google continues to march forward. The search giant took in 24% of the $630 million in mobile ad revenue in the U.S. last year, up from 19%. Millennial Media placed second with 17% of the market and Apple was No.3 with a 15% share, down from 19% in 2010. More →

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Verizon cuts DROID Xyboard pricing by $50

By on December 30, 2011 at 2:15 PM.

Verizon cuts DROID Xyboard pricing by $50

When the Motorola DROID Xyboard was released earlier this month, reviewers complained about the lack of a microSD slot, old technology, the odd name and most of all the outrageous price tag — $529 on contract for the 10-inch model. While other companies were readying quad-core devices, Motorola and Verizon were seemingly content with last year’s Tegra 2 chipset to power their new flagship tablets. Verizon is now looking to make the tablet more attractive to consumers with a $50 price cut. The 8-inch Xyboard still starts at $379.99 and the 10-inch model costs $479.99 with a two-year agreement, however, which are both tough sells with CES and the first wave of Android 4.0 tablets right around the corner. Unfortunately, both the 8 and 10-inch models will remain $599.99 and $699.99 when buying off-contract. More →

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Sony cuts PS3 price to $249

By on August 17, 2011 at 6:45 AM.

Sony cuts PS3 price to $249

Sony announced on Tuesday that it is lowering the price of its 160GB PlayStation 3 console to $249, down from the console’s original $299 price tag. In addition, Sony will now sell the 320GB version of the PlayStation 3 for $299 instead of $349. The Japanese consumer electronics firm also dropped the price of the system in Japan and in Europe. The move is likely an effort to tackle Microsoft’s Xbox 360 console, which has been the best-selling console in the United States for past seven months according to the latest data from The NPD Group. Recent rumors have suggested Sony is already working on the PlayStation 4, which could launch as soon as next year to compete with Nintendo’s Wii U and Microsoft’s next-generation Xbox. More →

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HP rolls out TouchPad update, cuts price by $50

By on August 3, 2011 at 1:15 AM.

HP rolls out TouchPad update, cuts price by $50

HP began rolling out the webOS 3.0.2 update to its TouchPad tablet on Monday evening. The software update is expected to improve the performance and stability of the device and also includes a number of enhancements. According to HP’s change log, webOS 3.0.2 offers improvements to the calendar, email, music, photos and videos, and web browser applications. Users should now see faster scrolling inside email with improved message content and image display. In addition, HP has reduced audio skipping while the TouchPad is multitasking and has improved the speed and accuracy of text assist. The company has also dropped the price of the TouchPad by $50 until September 10th, which means you can pick up a 16GB model for $449 or a 32GB model for $549. Read on for a full list of the webOS 3.0.2 changes. More →

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Sprint’s Nexus S 4G now just $99.99

By on July 15, 2011 at 5:10 PM.

Sprint’s Nexus S 4G now just $99.99

Sprint dropped the price of its Nexus S 4G smartphone to $99.99 on Friday. The Google-branded smartphone originally made its debut on Sprint on May 8th for $199.99. The Nexus S 4G offers a “pure Google” experience and runs the latest Android 2.3 (Gingerbread) operating system. It also sports a 4-inch AMOLED display, a 1GHz Qualcomm Snapdragon processor, 16GB of internal memory and support for Sprint’s 4G WiMAX network. If you’re looking for a solid device that’s going to be constantly updated with the freshest OS builds from Google, the Nexus S 4G is a good bet — and its new $99.99 price point just makes it a bit sweeter. More →

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Amazon and Best Buy drop pricing on HP TouchPad

By on July 13, 2011 at 8:21 PM.

Amazon and Best Buy drop pricing on HP TouchPad

Amazon and Best Buy have both dropped their pricing on the 16GB and 32GB models of HP’s new TouchPad tablet. Amazon customers can now pick up a 16GB model for $489.99 or a 32GB model for $572.65, down from $499.99 and $599.99, respectively. Similarly, Best Buy is now offering the 32GB model for $579.99. We’re not surprised by the price drops. In our recent review of the TouchPad, we said it’s “just good” in its current state and that the original pricing was OK if you had the patience for the tablet. At least now you’ll be able to save a few bucks for the nifty Touchstone charging dock. More →

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Motorola XOOM Wi-Fi Android tablet now $499

By on July 6, 2011 at 4:20 PM.

Motorola XOOM Wi-Fi Android tablet now $499

On Wednesday, Motorola announced that the Wi-Fi version of its Motorola XOOM Android Honeycomb tablet is now just $499 — $100 cheaper than the retail price when it launched in February. There’s no word yet whether or not Verizon Wireless will follow suit and drop the price of the 3G version of the XOOM, although the carrier has yet to roll-out the promised 4G LTE update, so we suspect the price won’t change anytime soon. The XOOM features a 10.1-inch 1280 x 800 resolution display, is powered by NVIDIA’s dual-core Tegra 2 processor, and offers 32GB of on-board storage. When we originally reviewed the device we said we “weren’t sure how much better an Android tablet could get,” but, that was before the Samsung Galaxy Tab 10.1, LG G Slate, HTC Flyer, ASUS Transformer, and other tablets hit the market. More →

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LG profits up, mobile shipments down, in Q1 2011 earnings

By on April 28, 2011 at 3:33 AM.

LG profits up, mobile shipments down, in Q1 2011 earnings

LG struggled in 2010, but it’s slowly righting the ship in 2011. The firm reported its Q1 2011 earnings on Wednesday, and its operating profit of 131 billion won was the first positive return in the past three quarters. LG attributed the change to successful cost-reduction efforts and steady performance across all four of its businesses. The firm reported 13.2 trillion won in revenues, a 0.4% decline year-over-year. Its LG’s mobile communications business posted a loss of 101 billion won, an improvement over the 261 billion won loss the firm noted during the same period in 2010. Handset sales were down 9.2 percent year-over-year and 14.3 percent quarter-over-quarter, and the firm said it shipped 24.5 million phones, a 10% drop year-over-year and a 20% decline quarter-over-quarter. LG hopes the launch of its Optimus Black and Optimus 3D handsets will improve those figures during Q2. Despite shipping more televisions in Q1, the world’s second largest TV manufacturer attributed its 20.6% decline in home entertainment sales to slower demand and a decline in average selling price. LG’s home entertainment company posted an 82 billion won operating profit during the first quarter, which LG said was fueled by its line of 3D and Smart TVs, as well as cost cutting measure the company has taken. Hit the jump for the full release. More →

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Nintendo may drop Wii to $150 on May 15th

By on April 13, 2011 at 4:52 PM.

Nintendo may drop Wii to $150 on May 15th

Nintendo may drop the price of its Nintendo Wii game console from $200 to $150 on May 15th, Engadget is reporting.  The new price will likely help Nintendo compete better against Microsoft and its Xbox 360 4GB console —which currently retails for $199.99. According to recent figures from NPD Group, Nintendo sold 454,000 Wii consoles during the month of February, far behind Microsoft’s 535,000 Xbox 360 sales figure. Similarly, Nintendo reported weaker hardware sales in its Q3 earnings report, so the move could help it reignite consumer interest. More →

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Sony drops price of PSP in Europe

By on April 9, 2011 at 2:00 AM.

Sony drops price of PSP in Europe

Sony has officially dropped the suggested retail price of the PSP in Europe to €129.99 ($187.29). This follows the company’s February 25th announcement that it was slashing the price of its gaming system to $129.99 in the United States. Sony also said that — beginning on April 14th — PSP owners will be able to access an unlimited cloud-based music service called Music Unlimited. Powered by Qriocity, Music Unlimited will allow PSP owners to listen to customized music channels or sync up with tunes stored on their PlayStation 3, PC, or other Sony devices. “The price cut is aimed at increasing adoption of the player in Europe,” said Sony spokesperson Satoshi Fukuoka. The move may also be tied to the recent launch of the Nintendo 3DS, which we reviewed earlier this month. More →

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iPhone 3GS now $49 from Apple, too

By on January 11, 2011 at 1:11 AM.

iPhone 3GS now $49 from Apple, too

Following AT&T’s lead, Apple has dropped the end user selling price of its previous-generation smartphone, the iPhone 3GS. Last week, AT&T announced that it would be dropping the price of the iPhone 3GS to $49 with a new two-year contract. Today, Apple has matched the $49 price online and at Apple Store retail locations. The new price is a 49% reduction and applies to new iPhone 3GS units, not refurbished devices. The iPhone 3GS was launched in the summer of 2009. When the iPhone 4 was introduced last year, Apple continued to sell the 3GS for $99 as a less expensive iPhone option. The company also did the same thing with the iPhone 3G when the 3GS was introduced. The iPhone 3GS is currently available with 8 GB of storage space in black only. More →

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AT&T cuts BlackBerry Torch price in half; now $99.99

By on November 11, 2010 at 2:22 AM.

AT&T cuts BlackBerry Torch price in half; now $99.99

AT&T has slashed the price of its flagship BlackBerry smartphone in half. The BlackBerry Torch, which became available in August 2010, is RIM’s first smartphone to feature both a touchscreen and a physical QWERTY keypad. It was also the first BlackBerry to launch with RIM’s new OS, BlackBerry 6. It initially hit store shelves at $199.99 and after roughly three months, the Torch is now available for $99.99 with a 2-year contract. A price drop after this length of time is not necessarily an indication of poor sales, as several blogs have speculated, though many analysts agree that sales have been less than spectacular. At it’s new price point, which is below the magical $100 mark, AT&T clearly hopes that the BlackBerry Torch will finally spread its wings this holiday season. More →

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Hulu Plus subscription may be cut in half

By on October 22, 2010 at 1:49 AM.

Hulu Plus subscription may be cut in half

With all of the options currently available for streaming movies and TV shows over the Internet, many wondered how Hulu would fare with its recently launched Hulu Plus service. The answer, as it turns out, may be not so great. Hulu Plus currently costs subscribers $9.95 per month. The subscription fee brings with it a larger catalog of content and the ability to stream Hulu on a variety of devices including the iPad, PlayStation 3 and Xbox 360. According to a new report from The Wall Street Journal’s MediaMemo blog, adoption may be significantly slower than Hulu might have hoped. The company is apparently considering a 50% price drop just a few short months after having launched the service this past July. The supposed new subscription, $4.95, would certainly be much more appealing. Whether or not it will accelerate Hulu Plus adoption in the face of Netflix’s Watch Instantly service and free streaming provided on studio websites remains to be seen. More →

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