TomTom lowers guidance again as customers seek cheap, converged navigation solutions

By on June 27, 2011 at 8:54 PM.

TomTom lowers guidance again as customers seek cheap, converged navigation solutions

TomTom on Monday lowered its 2011 financial outlook again as consumer interest in dedicated navigation devices dwindles. Despite beating second-quarter revenue estimates, the Dutch company cut its full-year revenue guidance to €1.23 – €1.28 billion from its previously forecasted range of between €1.43 billion and €1.48 billion. This marks the second time this year that TomTom has lowered its 2011 guidance — the company had already reduced its full-year revenue forecast this past April. TomTom made a name for itself selling sleek Personal Navigation Devices that could be mounted in any car to provide the user with voice-guided GPS navigation. Following the emergence of smartphone-based solutions over the past few years, however, dedicated navigation companies like TomTom and Garmin have not been able to recover business lost to free solutions like Google Maps and inexpensive paid mobile solutions such as those offered by CoPilot and TalaNav. TomTom does offer a series of mobile applications, but the relative high price points and the flood of competition have proven to be difficult barriers. More →

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Garmin to acquire Navigon

By on June 14, 2011 at 2:00 PM.

Garmin to acquire Navigon

On Tuesday Garmin announced that Navigon’s shareholders have signed an agreement for a Garmin subsidiary to purchase Germany-based Navigon. “This acquisition is a great complement to Garmin’s existing automotive and mobile business. Navigon has invested significantly in the European automotive OEM business, and we feel that we can rapidly expand our automotive OEM footprint and capabilities through this transaction,” said Cliff Pemble, Garmin’s president and COO. “With Navigon, we are also acquiring one of the top-selling navigation applications for the iPhone and Android platforms – something that we expect will help drive revenue for the combined company going forward. Combining Navigon’s and Garmin’s strength also improves our competitiveness and standing particularly in Europe.” Garmin said that Navigon will continue to operate as a subsidiary of Garmin and that the deal is still subject to regulatory approvals. Financial terms were not disclosed. Hit the jump for the full press release. More →

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NAVIGON brings on-board navigation to Android

By on October 27, 2010 at 1:07 PM.

NAVIGON brings on-board navigation to Android


Today, via a press release, German-based navigation company NAVIGON announced the release of its MobileNavigator product on the Android platform. Touting the software as the “first on-board navigation app from a major navigation company,” the company is hoping that some of the software’s extras — on-device maps, live traffic, real traffic-sign displays and red light camera locations — will help it to compete with the free Google Maps Navigation option. One leg-up MobileNavigator does have on said alternative is that it will run on devices running Android 1.5 or higher — Google Maps Navigation has a baseline of Android 2.0. The software requires 1.5GB of storage space and, after a free 30-day trial period, it will be priced at $39.99 for the next two weeks, or $59.99 thereafter. MobileNavigator is available in the Android Market starting today. More →

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NAVIGON offering 50% off all iPhone navigation apps

By on August 12, 2010 at 3:27 PM.

NAVIGON offering 50% off all iPhone navigation apps

If you’re an iPhone owner, you have to pay for your turn-by-turn GPS applications (at this point all the Android users are smiling ear-to-ear). If you’ve been holding off on purchasing an iPhone navigation application due to the cost, NAVIGON may have something for you. In honor of their one year App Store anniversary the company has temporarily cut the prices on their navigation offerings by fifty percent. The new pricing is as follows:

Applications:

  • MobileNavigator North America (includes maps for Canada & US): $39.99 instead of $79.99
  • MobileNavigator USA: $24.99 instead of $49.99
  • MobileNavigator Canada: $29.99 instead of $59.99
  • MobileNavigator US MyRegion East, Central or West: $14.99 instead of $29.99, additional regions $11.99 instead of $14.99.

In-App Purchases:

  • Traffic Live: $12.99 instead of $24.99
  • Panorama View 3D: $4.99 instead of $9.99

This pricing is available from August 12th to the 15th, and you can find all the goods in the App Store if interested. Enjoy! More →

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NAVIGON launches MobileNavigator for Android and Windows phones

By on January 7, 2010 at 12:31 PM.

NAVIGON launches MobileNavigator for Android and Windows phones

Navigon-windows-android

NAVIGON is bringing MobileNavigator, its popular turn-by-turn navigation solution to Windows Mobile and Android users in North America. Originally launched on the iPhone, MobileNavigator for Android and Windows Mobile utilizes your mobile phone’s on-board GPS receiver and pre-loaded maps to provide navigation when there is no cellular coverage. It’s a pretty feature rich app and it includes:

  • Reality View Pro which displays photo-realistic 3D views with actual road signs and lane guidance for virtually every highway interchange and exit drivers will encounter
  • Lane Assistant Pro which helps drivers prepare to make an upcoming exit or turn by providing a lane map complete with arrows and actual road geometry.
  • Text-to-speech functionality which announces street names in addition to turn-by-turn directions
  • Speed Assistant with adjustable audio-visual warnings
  • Day & Night Mode for map display, 2D and 3D map view, Automatic switching between portrait and landscape format
  • Direct Access allows navigation to contacts saved in the phone’s address book, Intelligent address entry
  • Route Planning, Branded POIs and POIs along the route

The Windows Mobile version of MobileNavigator will ship with maps of North America (US, Canada, Hawaii and Puerto Rico) from NAVTEQ and will debut next week at Pocketgear and Smartphone.net. MobileNavigator for Windows Mobile will run $69.00 until February 14, 2010, at which point the application will jump to its full retail price of $89.00. The Android version will launch in Spring 2010 at a yet-to-be-determined price.

Read [Windows Mobile] Read [Android]

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