Motorola’s Super Bowl ad takes aim at Apple [video]

By on January 31, 2011 at 3:43 PM.

Motorola’s Super Bowl ad takes aim at Apple [video]

Motorola won’t be pulling any punches during the Super Bowl this year as it prepares to run a spot that calls out Apple’s iconic 1984 Macintosh television advertisement. The reborn cell phone maker uploaded its Super Bowl commercial to YouTube today in an effort to generate some buzz — and generate some buzz it will. Motorola’s “Goodbye 1984″ ad references one of the most famous Apple commercials of all time, which compared Microsoft’s stranglehold on the PC market to Orwell’s famous novel, 1984. “2011 looks a lot like 1984,” the commercial contends, suggesting that it’s time for consumers to have choices beyond Apple’s iPad — namely, the upcoming Motorola XOOM. In any event, it’s a smart spot that is sure to make some waves and ruffle some feathers. Hit the jump for the full commercial.

UPDATE: A Motorola rep just reached out to clarify that this spot is a teaser for Motorola’s upcoming Super Bowl ad, not the actual ad, which will premier on Super Bowl Sunday. More →

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Motorola DROID 2 unboxing / impressions

By on August 13, 2010 at 4:30 PM.

Motorola DROID 2 unboxing / impressions

The original Motorola DROID practically saved Motorola’s wireless division (though we suppose you could argue Verizon deserves the same amount of credit, if not more). Following up on their superstar handset is the Motorola DROID 2 — couple refinements here, couple changes there. It’s nothing breathtaking, more like another option in the getting-very-crowded Android section on Verizon Wireless. Here are some first thoughts and our unboxing gallery follows:

  • The handset unfortunately feels a little bit cheaper than the original. It creaks along the sides a bit, and we’re not in love with the design identity of the phone. It’s almost like Motorola went backwards when trying to make the device have a bit more mass-market appeal with the chrome, blue color scheme, and now more rounded design — feels like their vision wasn’t carried all the way through.
  • The keyboard is slightly more pronounced now (the middle of each key is domed), but we have to say, it’s not the update we hoped it would be. Comparing it to the old, flat keyboard, we’re not sure what we’d pick. You can feel each key more on the new keyboard, but we’re not sure if that let’s you type any faster.
  • The screen is solid — seems identical to the original DROID.
  • Android 2.2 doesn’t really feel like Android 2.2 since it’s been BLUR’d and MOTO’d. We’d have loved this to be a stock Android 2.2 handset. This is basically a DROID X in a different form factor.
  • All in all seems solid, and a great product refresh, though we do wish that Motorola would have pushed the bar a tad bit higher.

Click on over to our Motorola DROID 2 unboxing gallery!

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RIM prevails over Motorola in UK patent case

By on February 8, 2010 at 2:31 PM.

RIM prevails over Motorola in UK patent case

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Motorola has been going toe and toe with RIM over alleged patent infringement both here in the US and across the pond in the UK. Motorola’s UK case focused on BIS and BES technologies, claiming that the two messaging systems infringe upon patents that Motorola holds for an RF-based message communication system. In ruling against Motorola, the judge noted that messages from BES servers were not suitable for RF transmission and that RIM’s BIS servers are physically located in Canada and are out of the court’s jurisdiction. In a further blow to Motorola, the court held that there was no inventive step and the patent itself was declared invalid. Sorry Motorola, better luck next time, we guess. More →

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Motorola files a complaint against RIM with the International Trade Commission

By on January 23, 2010 at 12:40 PM.

Motorola files a complaint against RIM with the International Trade Commission

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It’s all lawsuits and complaints galore this year with Apple against Nokia, Nokia against Apple and now Motorola against Research In Motion. Apparently, according to Motorola, RIM is violating five Motorola patents which involve Wi-Fi access, application management, power management and UI. So, Motorola decided to file a complaint with the International Trade Commission, or ITC, in hopes to block the import of any and all devices that violate its patents. We’re guessing that means virtually all new devices. And if RIM decides to side-step the issue and continue delays, Motorola’s IP attorney says:

In light of RIM’s continued unlicensed use of Motorola’s patents, RIM’s use of delay tactics in our current patent litigation, and RIM’s refusal to design out Motorola’s proprietary technology, Motorola had no choice but to file a complaint with the ITC to halt RIM’s continued infringement. Motorola will continue to take all necessary steps to protect its R&D and intellectual property.

We’re guessing, or hoping, that some licensing deals can be worked out between the two companies so things can go on business as usual. But at this point, it’s kinda looking like “If you can’t beat them, block them” on Motorola’s end. What do you guys think? Tort reform! More →

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Motorola Calgary/DROID Devour pops up in Verizon system

By on January 21, 2010 at 9:33 AM.

Motorola Calgary/DROID Devour pops up in Verizon system

Motorola has some major plans with handset releases this year and it looks like it’s off to a timely start. We just showed you guys images of the Calgary/Devour a few weeks ago, and now it’s popping up in Verizon’s system. The camera flash washes out the line item in the image, but there’s no mistaking that for anything else. Anyone excited and digging the rather bland silver color of the device? More →

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Motorola gives Korea a little Android love with MOTOROI

By on January 18, 2010 at 8:33 AM.

Motorola gives Korea a little Android love with MOTOROI

While we’re busy sitting here trying to figure out how this new phone is supposed to be pronounced, South Koreans are rejoicing that this Android device has become official there. We’ve all seen this handset before as the Motorola XT701 for China, but now we know that Korea will have it through SK Telekom. The device is running Android 2.0 and supports Gmail, YouTube, Google Maps and Google Talk. Basically, anything and everything Google will be delivered on this handset for the full Android experience. Shutterbugs and weekend videographers will be happy to know the MOTOROI packs an 8 megapixel sensor camera with Xenon flash, and has a 720p HD camcorder. Add to that support for up to 32GB of storage, a 3.7″ WVGA screen, HDMI capabilities, TV out and built in radio and it looks like Korea’s first Android device is a formidable one. More →

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Motorola BACKFLIP up close and hands on

By on January 7, 2010 at 7:02 PM.

Motorola BACKFLIP up close and hands on

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The folks over at Motorola were nice enough to give us a deep dive into the new BACKFLIP which will be available Q1. You’re all aware that it features MOTOBLUR, Motorola’s UI over Android, so as far as the OS it’s not different from the CLIQ. The big difference is the form factor: it flips backward, hence its name, to close. As you can see above, it’s “Flippin’ Brilliant.” Man, that hurt.

When it’s closed, you have the deactivated keyboard with 5MP camera and LED flash on one side, and a blank slate on the other (screen safely tucked inside). When you flip it open, it’s like having a mini-computer in your hands — the back of the screen even has a trackpad that you can scroll and click on to navigate the screen. Why? So that shiny screen doesn’t get smudgy when it doesn’t have to. You can also flip it open and set it down to watch videos and use it to play a slideshow of all your images. The bonus is that it can go into dock mode or table-side mode, just like the DROID, except you don’t need to purchase a dock for it. Looks pretty good for a mid-range phone. We just don’t have an official release date yet and there haven’t been any carrier announcements from Motorola, but they do say this will be a global device. Click on through to our gallery to check out more pics!

Click on over to our Motorola BACKFLIP hands on gallery!

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Motorola sets up special event for CES, rumored to launch two new devices

By on December 31, 2009 at 12:18 PM.

Motorola sets up special event for CES, rumored to launch two new devices

After a recent major come-back, Motorola is rumored to be planning something major for CES next week. Analysts are predicting that on January 6, Motorola will be announcing an Android device for AT&T, and the only guess that leaves us with right now is the Motorola Motus. A second device is slated for Verizon Wireless, according to rumors, and if we had to bet, you’ll see the Motorola Calgary. These are just rumors for now, but we’ll see soon enough. More →

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Motorola DROID closes in on its one-million-sold target?

By on November 30, 2009 at 5:09 PM.

Motorola DROID closes in on its one-million-sold target?

It comes as no surprise to us that the Motorola DROID has been seeing some really successful sales numbers since its release. As a matter of fact, it is getting mighty close to its target of finding one million hands by the end of the fourth quarter. Actual sales figures are reported to be somewhere in the neighborhood of 700,000 to 800,000 devices sold, which is nearing Verizon and Motorola’s goal and already well over analyst predictions. If Verizon sees a big holiday push, that number can easily crawl over the one million mark. It doesn’t hurt to have a $100 million ad campaign — it’s definitely paying off, but what we want to know is how many of you contributed to those sales numbers and if you’re happy with your decision so far. Share your experience in the comments!

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First device-on pictures of the Motorola Tao (Sholes) emerge

By on September 30, 2009 at 1:29 PM.

First device-on pictures of the Motorola Tao (Sholes) emerge

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HowardForums member wnrussell has just leaked the first few device-on images of the Motorola Tao, codenamed the Sholes of course, and to say it’s looking sexy could be the understatement of the year. Verizon fans, get ready to start drooling. Unfortunately none of the images show the device slid open so we’ll all have to wait a bit longer to see if any hardware changes have been made to the keypad area since the prototype we showed you exclusively last month. Even still, it’s great to see device-on shots finally start to trickle out as we should be getting very close to an official announcement. Hit the jump for more shots.

Thanks, Dan!

More →

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Motorola Entice W766 to land at Verizon Wireless on September 22nd, $39.99

By on September 12, 2009 at 10:45 AM.

Motorola Entice W766 to land at Verizon Wireless on September 22nd, $39.99

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September is the month of the feature phone at Verizon Wireless thanks to launches of the Samsung Rogue, Samsung Intensity, Nokia Twist and soon the Motorola Entice. Our ninja just hit us with all the Entice info fit to print and those looking for a cheap phone with fair specs definitely won’t be disappointed. Those looking for anything else, on the other hand, definitely will be disappointed. The Entice is an entry level clam shell that will replace the Motorola W755 in Verizon’s lineup. Features include a 2.2-inch color display with a resolution of 176×220 pixels, 1X/EV-DO connectivity, 2 megapixel camera/camcorder, built-in music player, microSD expansion (up to 8GB), one touch access to Bluetooth, music and speaker phone, threaded messaging, 2.5 mm headset jack and support for all of the Verizon-specific services like V Cast, Chaperone, VZ navigator. The phone will be available online starting September 22nd and will appear in other channels when the current stock of W755′s has been depleted. In terms of pricing, you’re looking at $39.99 after a $50 mail in rebate and a 2-year contract, $109.99 after a $50 mail in rebate and a 1-year contract or $219.99 for full retail.  Hit the jump for the full slide, some closeups of the handset and the detailed specs.

More →

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Hands on with the Motorola CLIQ

By on September 10, 2009 at 10:30 PM.

Hands on with the Motorola CLIQ

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Note to phone manufacturers: When giving press/bloggers hands on time with the handset that is the crucial first step in your rebuilding process, please do so in desirable lighting as opposed to darkness. Ambiance is great on a first date — not so much when you’re tying to check out a new phone. Moving along, we finally had some time alone with the Motorola CLIQ a short while ago and we have to say, we were pretty impressed. This is not a high-end handset by any means of course, but it’s not supposed to be. Moto set out to create a social network-friendly handset for the younger crowd and in that regard, we think the company really excelled. Where the seasoned mobile enthusiast is concerned, the CLIQ gives us a glimpse of what’s in store for higher-end handsets like the Sholes that are still forthcoming. So sit back, relax and hit the jump for our initial thoughts and a handful of dimly-lit pics and a video.

More →

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Two Android-powered Motorola handset profiles revealed ahead of September 10th event

By on September 8, 2009 at 9:19 AM.

Two Android-powered Motorola handset profiles revealed ahead of September 10th event

Well what do you know? Just two days ahead of Motorola’s official entrance into Android land, two XML handsets profiles have been unearthed. Basic specs are really all we can glean from device profiles and in that regard, neither handset appears to be anything particularly special. Listed as the MB200 and MB300, each handset sports a Qualcomm MSM 7200A processor — likely clocked at 528MHz — powering a 320×480 pixel touchscreen display and GSM/WCDMA radios. The MB300 includes a 5 megapixel camera while then MB200′s shooter is apparently too insignificant to be referenced in the profile. As for what these handsets will materialize as, the MB200 is most likely the Morrison. The MB300 is a bit more of a mystery for the time being, though it could end up being the Calgary (100% speculation). We suppose it could also be a GSM variant of the Motorola Sholes, though “A855″ and “MB300″ aren’t very suggestive of twins. The bottom line is that all will be revealed on Thursday and we’ll be on hand as the drama unfolds.

[Via CellPassion]

Read (MB200)
Read (MB300)

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