Users spend more time using mobile apps than the Internet, study finds

By on June 27, 2011 at 7:53 PM.

Users spend more time using mobile apps than the Internet, study finds

We now spend more time using mobile apps than on the Internet, according to a new research report from Flurry. The firm, which pulls its data from more than 85,000 applications, noted that in June 2011 the average person spent 81 minutes using mobile applications each day and just 74 minutes surfing the web. That’s up from December, when the firm found that users spent more time surfing the web (70 minutes) than using mobile apps (66 minutes). More surprisingly, it’s a 91% jump from last year when users spent just under 43 minutes using mobile apps, versus 64 minutes spent surfing the web. Flurry also found that mobile users spend 47% of their time playing games, 32% of their time browsing social networks, 9% reading the news, and 7% using other “entertainment” apps. Finally, the company said that 14 of the 74 minutes spent per day by consumers on the Internet is spent browsing Facebook. More →

9 Comments

Apple’s revenue could grow 50% in two years, analysts say

By on March 24, 2011 at 6:32 PM.

Apple’s revenue could grow 50% in two years, analysts say

According one analyst, Apple’s revenues could grow 50% through the next two years, driven by the demand for iPhone, iPad, and iPod touch apps. Forrester Research founder George Colony told Bloomberg that he believes Apple will soon be a $200 billion revenue company. “They’ll be bigger than IBM next year, and they’ll be bigger than HP the year after that,” Colony said. Bloomberg surveyed a number of analysts and the average prediction is that Apple’s sales will jump 54% this fiscal year to $100.3 billion, but Apple’s sales growth could fall to 18% in 2012. Colony believes Apple could face some roadblocks if Steve Jobs leaves his position as CEO, but also argues that Apple probably has enough products planned to last three or four years if Jobs does depart from his role. After that time, it may be hard for Apple to continue to update its product portfolio as often as it does. “Without Steve Jobs as the CEO, I think it will be much harder for them to do that,” Colony said. “That would be a massive, massive hit to the valuation.” More →

43 Comments

Mobile application market could grow to over $15 billion by 2013?

By on March 5, 2010 at 3:31 PM.

Mobile application market could grow to over $15 billion by 2013?

Mobile App Study

TechCrunch found an interesting study by analyst firm research2guidance. The study claims that the mobile application market place could grow from a $1.94 billion business in 2009 to a $15.65 billion business in 2013; a growth rate of around 807%. The study also predicts the smartphone user base to grow from 100 million to 1 billion in that same time frame. Numbers like these should certainly get the attention of major corporations and could be the motivating factor in the proliferation of corporate mobile applications. Currently, only 10% of the Fortune 2000 are engaging their customer base with a mobile application. This got us wondering… what corporate mobile app do you use frequently? I personally use the Bank of America and New York Times applications almost daily. More →

13 Comments