Banking on Galaxy S III's success, Samsung aims to sell 200 million smartphones in 2012

By on May 4, 2012 at 2:40 PM.

Banking on Galaxy S III's success, Samsung aims to sell 200 million smartphones in 2012

Samsung aims to trounce Apple in smartphone sales

Following the announcement of its next-generation flagship Galaxy S III smartphone, Samsung’s mobile boss JK Shin has revealed that the South Korea-based consumer electronics giant has its sights set sky high in 2012. According to Shin, Samsung is looking to sell 200 million smartphones this year, increasing its share of the global market to between 23% and 24%, up from 21.1% in 2011, MarketWatch reports.¬†According to the latest numbers from market research firm Strategy Analytics, Samsung is well on its way to achieving the lofty goal; the firm estimates that Samsung sold 44.5 million smartphones into sales channels during the first quarter, pushing the company past Apple to become the No.1 vendor in the world. Shin also noted that the Galaxy S III includes various software and design modifications that will help it avoid becoming a target in the numerous patent cases Samsung currently faces. More →

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