iOS 7 Apps for iBeacons Use at Home

This cool iOS 7 iBeacon app will try to automate your life

By on March 21, 2014 at 12:45 PM.

This cool iOS 7 iBeacon app will try to automate your life

Placed is a new $2.99 iOS 7 application that aims to help users automate some of their various activities while at home with help of Bluetooth LE-based iBeacons. By placing iBeacons inside the house, an iPhone could automatically pick up a signal when in their proximity and automatically launch an appropriate application the user may want to access. Placed could trigger a remote app when the user is near an Apple TV, a timer app when a user is in the kitchen or a weather app when he or she is next to a closet, for example. More →

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Why Apple skipped NFC

Apple’s decision to ignore NFC is looking better every day

By on March 19, 2014 at 5:00 PM.

Apple’s decision to ignore NFC is looking better every day

For years, Apple pundits’ favorite game was to guess when the iPhone would finally support NFC, or Near Field Communication. If only Apple would support NFC, then mobile payments would take off, and we could finally stop paying cash and credit cards. But Apple never did support NFC and it appears it made the right decision: According to GigaOm, major retailers Best Buy and 7-Eleven are ditching their NFC sensors in their stores.  More →

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Apple iBeacon, NFC iWallet Wireless Payments

Apple’s imminent attack on mobile payments comes into focus

By on January 16, 2014 at 5:40 PM.

Apple’s imminent attack on mobile payments comes into focus

A new Apple patent application reveals that the company is interested in secure wireless “iWallet” payments based on various wireless technologies including Bluetooth Low Energy (LE), Wi-Fi and near field communication (NFC), Patently Apple reports. While the iBeacon Bluetooth LE-based technology isn’t specifically mentioned, it makes sense to assume that the company would employ iBeacons for a wireless payment solution in stores including its own, in the event that the wireless payment methods described in this patent are actually used in the future. iBeacons have already been deployed in Apple retail stores, with the technology seeing popularity with other companies as well – Major League Baseball will use iBeacons in stadiums, while a recent scavenger hunt was organized at CES 2014 based on iBeacons. More →

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Apple Store iBeacons

iBeacons invade the Apple Store

By on December 6, 2013 at 9:15 AM.

iBeacons invade the Apple Store

Apple’s new iBeacon technology has tremendous potential in the retail space. Retailers can use the technology, which allows for the creation of a Bluetooth Low Energy (BLE) beacon that emit signals iOS 7-powered devices will automatically react to, for a variety of important functions ranging from discount notifications to tracking consumer habits. There’s also a darker side to iBeacons, should the technology be misused. While a handful of companies have already begun adopting the technology in their stores, The Associated Press on Friday reported that Apple itself will now be rolling iBeacons out in its 256 U.S. retail stores beginning immediately. To coincide with the move, the Apple Store app for iOS has been updated to support iBeacons and related notifications. Screenshots of the new iBeacon alert configuration screens from 9to5Mac follow below. More →

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iBeacon Apple Stores

iBeacon customer tracking coming to Apple retail stores

By on November 18, 2013 at 7:45 PM.

iBeacon customer tracking coming to Apple retail stores

Apple will reportedly deploy its new iBeacon location tracking technology in its retail stores that will work with iOS 7 devices to enhance the store experience for prospective shoppers, while also increasing sales in the process. iBeacon is a GPS-like solution for indoor areas where Bluetooth 4.0-enabled iPhones can be used to trigger certain actions when found in the proximity of these sensors. 9to5mac has learned from multiple sources that Apple plans to install iBeacon transmitters in its stores and use them in combination with an updated Apple Store iPhone app. The application already knows if a customer is in an Apple Store, but thanks to iBeacons, its location accuracy will be significantly improved. More →

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Apple Indoor Location

Apple poised to attack new $4 billion market opportunity

By on October 18, 2013 at 3:35 PM.

Apple poised to attack new $4 billion market opportunity

Apple hasn’t yet begun to push the new iBeacon service it touched upon earlier this year, but that will soon change. According to market research firm ABI Research, Apple is poised to attack a new market opportunity that will grow to be worth more than $4 billion annually in 2018. Solutions like iBeacon indeed have a potential dark side for consumers, but they also could translate into a big new revenue stream for the businesses involved — especially for companies that establish leadership roles from the start. More →

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Apple iBeacons iOS 7

The dark side of Apple’s iBeacons

By on October 3, 2013 at 11:20 AM.

The dark side of Apple’s iBeacons

Alongside the introduction of Apple’s latest mobile operating system iOS 7, the company also rolled out its answer to the NFC technology it has gone out of its way to avoid in iPhones, iPads and iPod touch handhelds. The solution is called “iBeacon,” and it allows for the creation of Bluetooth Low Energy (BLE) beacons that emit signals iOS 7-powered devices will automatically react to when they come within range of the beacon. These beacons can be apps installed on Apple’s iOS devices or they can be dedicated hardware that use BLE to interact with Apple handsets and tablets. There are some great use cases out there that really could make fantastic use of Apple’s new iBeacon feature, but there is also a darker side of iBeacons that could become a huge annoyance for iPhone owners and other iOS device users. More →

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