HTC finally managed to turn things around in the second quarter as its cost-cutting efforts managed to yield a slight unaudited profit of $75 million. Revenue continued to slide despite supposedly solid sales of the company’s flagship HTC One (M8) smartphone, however, and things could get even worse moving forward. According to new claims, sales of HTC’s latest hero phone are already slowing down. More →
It’s been a dim couple of years for Motorola, a company that has had badly misfiring high-end smartphone strategy. Just two months ago, the company decided to shut down its vaunted U.S. manufacturing plant in Texas. Google grew tired of the issues last January, offloading Motorola to Chinese electronics giant Lenovo, and many questioned what Lenovo could possibly gain by buying the old warhorse.
We now have an answer. More →
Thanks in part to sales of its flagship HTC One (M8) smartphone, HTC has delivered on its promise and returned to profit in the second quarter. The struggling handset maker on Thursday reported preliminary unaudited financial results for the June quarter, noting a narrow $75 million profit on revenue totalling just under $2.2 billion. The good news is that the company finally managed to return to a profit, but the bad news is that revenue is still sliding. In other words, sales are still sputtering but HTC’s recent cost-cutting measures have had a clear impact. More →
Numerous reports have claimed that HTC will make the next Nexus tablet, a high-end 8.9-inch device that could be unveiled this summer, including Google code leaks that revealed an HTC Volantis/Flounder is in the works. However, Android Police received more details about the tablet from a tipster, including a full list of specs and what looks like an early draft image for the device. More →
Shares of HTC stock have lost 90% of their value since hitting an all-time high in 2011. But that’s not why investors are angry. The struggling smartphone vendor’s revenue has continued to plummet in 2014, even after it launched its new HTC One (M8) flagship phone. But that’s also not why investors are angry. According to a report on Thursday from The Wall Street Journal, investors at HTC’s shareholder meeting were fuming… because HTC wouldn’t give them free phones. More →
HTC has been rumored for a while to be working on an HTC One (M8) Prime that would take on the Galaxy S5 Prime and the LG G3, but then @evleaks revealed in late May that plans to launch the phone has been put on hold. Even so, that doesn’t mean HTC’s plans for a flagship phablet are dead, as the same source has now learned that a Prime device will be launched in the future, but not this year. More →
HTC’s marketing for its phones has been… well, the less said about it the better. That said, a new report from Evleaks indicates that HTC may have finally found a clever hook to sell its new smartphones and it thankfully doesn’t involve the Hipster Troll Carwash. According to Evleaks, HTC is working on a new phone called the HTC Eye that will release in the fourth quarter this year on AT&T and will be billed as a phone that’s designed to take “the ultimate selfie.” More →
HTC has faced many setbacks, disasters and bitter disappointments since its handset unit performance started missing projections around Christmas 2011. But May 2014 might have been the most devastating blow yet. That is because HTC had supposedly reacted to miserable sales declines in 2012 and 2013 by revamping its handset design and marketing strategies. Both the product and how it is sold were changed to finally staunch the bleeding by spring of 2014.
Yet despite the new product and branding initiatives, May 2014 turns out to be a chilling omen of a summer of horror for the besieged Taiwanese vendor. More →
HTC’s flagship HTC One (M8) smartphone is the best in the business, but it’s also a bit pricey thanks to its metal housing and unique Duo Camera. Thankfully, those looking for similar styling at a cheaper price point will soon have a new option in the HTC One (E8). More →
The Moto 360 and LG’s G Watch won’t be the only Android Wear devices coming out this year, as more gadget makers are apparently going to release Android-powered smartwatches. Of those, HTC is now said to have an Android Wear smartwatch in the works, expected to launch later this summer. The news comes from TK Tech News, the same source that posted extensive Galaxy S5 Prime and Active hands-on videos ahead of the latter’s official launch. More →
Is HTC following Samsung and getting into the gadget spam game? It certainly seems that way because the company is reportedly planning to release several variants of its HTC One (M8). Unnamed sources tell 9to5Google that HTC has two new variants of the One (M8) coming down the pipe in the near future known as the HTC One (M8) Plus and the HTC One (M8) Advance. More →
Most of the excitement in the global smartphone market is found at the high end, where premium handsets packed to the gills with cutting-edge technology battle for consumers’ attention in developed markets. As we have now established, however, that’s not where smartphone sales growth is currently coming from.
Apple sells more and more iPhones each year and yet its global smartphone market share continues to sink. Why is that? Because despite how huge Apple’s iPhone sales figures are, they’re not growing anywhere near as fast as combined sales of entry-level and mid-range phones.
This is where growth is coming from and if HTC hopes to someday return to its former glory, it had better be prepared to battle in these cutthroat market segments.