One in five U.S. adults still doesn’t use the Internet

By on April 16, 2012 at 6:05 PM.

One in five U.S. adults still doesn’t use the Internet

The Pew Internet & American Life Project’s latest poll indicates that one in five adults in the United States still doesn’t use the Internet. “Senior citizens, those who prefer to take our interviews in Spanish rather than English, adults with less than a high school education, and those living in households earning less than $30,000 per year are the least likely adults to have Internet access,” Pew Internet said. Almost half of those adults who don’t use the Internet found the technology irrelevant to them, with most having never used it before. About one in five adults claimed they didn’t know enough about technology to start using the Internet on their own, and only 10% were interested in using the Internet or email in the future. Overall Internet adoption rates have leveled off, however adults already online are using the Web more often than ever before. Pew’s study also showed that 88% of American adults have a cell phone, 57% have a laptop, 19% own an eReader, 19% have a tablet and 63% access the Internet wirelessly with one of these devices. More →

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Half of all U.S. households own at least one Apple product

By on March 29, 2012 at 7:30 AM.

Half of all U.S. households own at least one Apple product

Apple’s stock recently crossed the $600 mark and there are no signs that the world’s most valuable company is slowing down. According to a poll from CNBC, half of all U.S. households own at least one Apple product and residents of one-in-10 homes that lack Apple products plan to buy their first Apple device over the next year. If accurate, the survey indicates that more than 55 million homes have at least one iPhone, iPad, iPod or Mac computer. Overall, the average household has 1.6 Apple devices and almost one-quarter are planning to buy at least one more in the next year. The survey also showed that the majority of Apple buyers tend to be male, college-educated and younger. Not surprisingly, the more money someone earns, the more Apple products he or she is likely to own according to the survey. Interestingly enough, 61% of households with children own an Apple device, compared with 48% of homes without kids. CNBC conducted the survey with 836 Americans alongside Hart Research between March 19th and March 22nd. More →

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